In this section you’ll find free resources to help you boost the skills and mindset of marketers, and the leaders that manage them. Each tool is designed to give you practical support, from keeping your remote-based marketers inspired and connected, to learning about the key soft skills that marketers need to master.
Free
Resources
10 ways to inspire your remote marketing team
As a leader of a geographically remote team, how do you keep your people inspired and connected? This practical guide is packed with proven strategies to boost morale, strengthen communication and keep your marketing team performing at their best, even in a virtual world.
5 Soft skills B2B marketers needs to nail
Technical know-how will only take you so far. The most successful B2B marketers stand out because of their mindset, empathy, creativity and ability to influence. This practical guide explores the five soft skills every marketer needs to thrive in today’s fast-paced world with practical tips you can start using straight away.
Empathy A Workplace Superpower
In this webinar with Stratus Coaching, Catherine discusses how empathy is the new leadership superpower, discussing what’s behind the ‘noise’ on empathy, what empathy actually means (and how it differs from sympathy), and how to strengthen your own empathy muscle.’