Do your marketers struggle to sell their ideas effectively or influence other functions? Do they need a boost to their creativity, or virtual presentation skills? Or perhaps they’re feeling a bit ‘meh’ about marketing in general and need a reboot to help them fall back in love with their craft?
Marketing Mindset
Bootcamp
Powering the
Future of Marketing
The Marketing Mindset Bootcamp is a high energy virtual training programme which instils the mindset and develops the soft skills needed for marketers to thrive in 2024 and beyond.
What’s it all about?
The bootcamp is a multi-modal learning programme created for B2B marketers and delivered via Microsoft Teams. It gives your marketers space outside the ‘day job’ to focus on their mindset, their powers of influence and their personal impact.
What’s the learner experience like?
Bite-size video content, engaging and high energy live lectures, discussion groups and coaching help the content stick. Our trainers are experienced marketers who understand the marketing ‘day job’ in addition to the soft skills required to create impact.
How does it work?
The bootcamp runs in weekly, live 60-75 minute sessions over a 6 week period. Marketers should plan for an additional 1 hour of individual activity each week to support their learning.
We allow a maximum of 12 learners per cohort to aid learning and engagement in a small group format. If you choose a Dedicated Corporate Bootcamp, only participants from your organisation will be in attendance, and you get to schedule the dates/times. If you’re an individual participant, there are several planned Bootcamp dates for you to choose from to best suit your schedule.
If you’re a Marketing Leader who’s wondering if this is right for your team, why not sign up 1-2 marketers to a planned Marketing Mindset Bootcamp as a pilot for your organisation?
6 training & coaching modules
1
Mindset Matters
In a fast-evolving function like marketing, success starts with your attitude. In this module we explore how to develop a winning mindset and maximum ‘bouncebackability’.
2
Choose Empathy
Discover the impact of the marketing ‘superpower’ empathy! This module features practical tips to help you and your teams to become more empathic and customer centric.
3
Strategic Curiosity
AI, automation, MarTech stacks… Technology and platforms ebb and flow, but should be viewed as simple enablers to the fundamental marketing principles. Foster a curiosity about tech and learn how to tell a powerful story from data.
4
Creativity Counts!
Don’t lose your creative spark whilst obsessing over dashboards and metrics! Learn how to create content and campaigns that break though noise and connect with your customers.
5
Build Marketing Gravitas
Your best marketing knowhow counts for little if you can’t influence others. Discover how to increase your personal influence, network in a virtual organisation, and present virtually like a boss.
6
Group Coaching Call
Follow-up live coaching session to embed key concepts and discuss practical application of your learnings.
Each bootcamp participant receives
Pre-module ‘teaser’ communications to set the scene and boost mental preparation for the topic
Live delivery of 5 x virtual modules via Teams/Zoom
Follow-up live coaching session to embed key learnings
Actionable worksheets for each module/topic
Accountability buddies to support engagement and networking
Small groups – maximum of 12 participants per session to aid coaching and learning
Dedicated Corporate Bootcamp
£3950
£330 per person, calculated at 12 participants per course
- Dedicated delivery of 6 x virtual modules – only delegates from your organisation will be in attendance
- Overall rhythm of training can be set to suit your organisation – you choose the time/dates
- Content tailoring is possible for alignment with your culture/goals
Interested?
Key dates for bootcamps 2024/25
These are dates for planned Marketing Mindset Bootcamps, open to individual attendees from all organisations. Organisations selecting a ‘Dedicated Corporate Bootcamp’ can set their own schedule for the training’
First Marketing Mindset Bootcamp starts 3rd September! Are you ready?
Module 1 Tuesday 3rd September, 1pm BST, 2pm CET
Module 2 Tuesday 10th September, 1pm BST, 2pm CET
Module 3 Tuesday 17th September, 1pm BST, 2pm CET
Module 4 Tuesday 24th September, 1pm BST, 2pm CET
Module 5 Tuesday 1st October, 1pm BST, 2pm CET
Module 6 Group coaching call – date TBC
Marketing Mindset Bootcamp 2 starts 4th November! Let’s go!
Module 1 Monday 4th November, 1pm BST, 2pm CET
Module 2 Monday 11th November, 1pm BST, 2pm CET
Module 3 Monday 18th November, 1pm BST, 2pm CET
Module 4 Monday 25th November, 1pm BST, 2pm CET
Module 5 Monday 2nd December, 1pm BST, 2pm CET
Module 6 Group coaching call – date TBC
Marketing Mindset Bootcamp 3 starts 13th January! Who’s joining?
Module 1 Monday 13th January, 10am BST, 11am CET
Module 2 Monday 20th January, 10am BST, 11am CET
Module 3 Monday 27th January, 10am BST, 11am CET
Module 4 Monday 3rd February, 10am BST, 11am CET
Module 5 Monday 10th February, 10am BST, 11am CET
Module 6 Group coaching call – date TBC
Let’s talk about how we can help you!
